Atlasjet received the best airline of the year prize by the GAP Regional Journalists’ Society. Prizes for the most successful companies of the year were announced at this annual event and Atlasjet received the ‘Best Private Airline’ prize. Aiming for maximum customer satisfaction, Atlasjet pioneered many a first in aviation, such as e-tickets, fly&car, text messaging to inform passengers of flight cancellations, fly&bus and corporate airmiles; many of these firsts led the way for other airlines. The endeavour to utilise idle airports has directed the GAP Journalists’ Society to award Atlasjet with the ‘Best Private Airline’ prize in this annual event. Another unique aspect of Atlasjet that endears itself to the Turkish public is the considered judgement to fly the Canadian Bombardier CRJ900 aircraft, so well suited to the limited take-off and landing facilities offered by some regional airports. These aircraft are all brand new.